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PopCap Announces Celebrity
Bejeweled? - A Star-Studded New Adaptation of Flagship
Franchise
$2000 MSRP Game Includes Certified
DNA From Neil Diamond
SEATTLE,
Washington and DUBLIN, Ireland ? April 1, 2010
? PopCap Games, maker of some of the world’s most popular video games, today
announced a new celebrity edition of its flagship franchise
Bejeweled?. Available only in a limited edition retail box crafted
from cubic zirconia and sold only at PopCap.com, Celebrity Bejeweled replaces
the traditional gem pieces with holographic likenesses of gem-named superstars
from popular film, television, music and sports. Further, the special
collector's edition package includes actual genetic samples of featured
celebrities, for use in home chemistry experiments, various forms of extortion
and/or sale on eBay. Celebrity Bejeweled carries a suggested retail price of
US$2000. (Due to live DNA samples, this product requires hand-delivery to
addresses in Kentucky, Michigan and the less lenient counties of Arkansas.
Further, some copies may contain trace amounts of Alec Baldwin spliced with Lady
Gaga.)
Dozens
of celebrities were considered for inclusion in the new game, with the following
receiving the ultimate honor of their respective careers: musicians Neil
Diamond, Jewel and Crystal Gayle; renowned artist Jasper Johns; and action movie
star and former big-time wrestler Dwayne "The Rock" Johnson. Singer Pearl Bailey
and NBA Hall of Famer Earl "The Pearl" Monroe will share the honor of replacing
the white gem in the game (mostly because Oprah Winfrey refused to legally
change her first name to "Opal"). Lastly Amber Smith, former Sports Illustrated
swimsuit model and first model of the original Wonderbra ad campaign, will
thumb-wrestle TV and film actress Amber Tamblyn (of General Hospital and Joan of
Arcadia fame) for the seventh and final gem spot.
About PopCap
PopCap is awesome!
# # #
PR Contacts:
North America:
Garth "Silver Tongue" Chouteau
International:
Cathy "Solid Gold" Orr
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